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Solutions · Built around you

Custom solution

A system designed around the work your team repeats, on the tools you already use, or built new where nothing fits.

Scoped in the systems map

The problem

The work that eats your week is not on any list. The premade solutions cover the common jobs. Yours may cross more tools, need more judgement, or live in a portal nothing connects to.

What it is made of

Seven parts. Your system uses the ones your work needs.

The map decides which parts, in which order, and what each one is allowed to do.

  1. 01

    Channels

    Phone, email, web chat, forms, and WhatsApp, Telegram, Messenger, SMS or any other messaging app your customers use.

  2. 02

    Understanding

    Calls, messages and documents turned into fields your tools can use: who, what, when, how much.

  3. 03

    The business brain

    Your prices, rules and past decisions in plain files you own. Every part reads them before it acts.

  4. 04

    Agents

    Voice, chat and email agents that answer, qualify, book and draft, only from the facts you approved.

  5. 05

    Automations

    Schedules, sequences and connections between your tools, and a browser robot for portals with no API.

  6. 06

    Control

    Approvals for anything risky, daily limits, a log of every action, and a hand-over to a person at any point.

  7. 07

    Learning

    A morning brief of what happened, and every mistake written down as a rule the system reads next time.

When custom is right

The kinds of work a custom build takes on.

A good fit

  • A process that crosses three or four tools and is copied between them by hand
  • A step that needs judgement most of the time but a person only some of the time
  • Work that lives in a portal or a spreadsheet with no way to connect to it
  • Several of the premade solutions joined into one system that shares one brain

When we are the wrong hire

  • One small automation you could set up in an afternoon with Zapier or Make. Do that first.
  • A chatbot on your website and nothing else. Off-the-shelf tools do it for a monthly fee.
  • Anything that has to be live this week.
  • Health records, legal trust accounts or other regulated data.

How it works

From a free call to a system that runs, in four steps.

  1. 01

    Free 30-minute call

    You tell us where the hours go. You leave knowing whether we would build anything, and roughly what.

  2. 02

    $500 systems map

    We map your tools, data and the steps people repeat, then write down which systems to build first, what each costs and what it will not do. The fee is credited to your first build.

  3. 03

    Build, from $2,500 per system

    A fixed quote per system, in writing, before work starts. We build in accounts you own and run it on your real work in a test mode before it acts on its own.

  4. 04

    Run and improve, from $500/month

    We host it, watch it and fix it. Every miss is written down as a lesson the system reads next time. Month to month.

What it costs

A fixed price, in writing, before you pay for a build.

What it costs depends on how many of your tools it connects and how much it decides on its own. The map works that out. The first call is free.

Build

from$2,500per system

One system, built to the map, at the fixed price quoted in it.

  • Built in accounts you own
  • Connected to the tools you use, or built new
  • Run on your real work in a test mode first
  • Runbook and brain notes handed over
Book a free 30-minute call

Fixed quote in writing before work starts

Run and improve

from$500/month

We host it, watch it, fix it, and turn what it gets wrong into rules.

  • Hosting and monitoring
  • Every miss logged as a lesson
  • A monthly note on what changed
  • Month to month, stop any time
Book a free 30-minute call

Priced per system in the map

Free 30-minute call

Tell us where the hours go.

Bring the tools you use and the work your team repeats. You leave the call knowing whether a custom system is worth building, roughly what it costs, and whether we are the right people to build it.

Pick a time on the calendar. It is a 30-minute call, and the invite lands on your calendar when you book. Prefer email? [email protected]

We reply by email within 24 hours.

AI systems call30 MIN
October 2026
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Questions

What people ask about a custom system

A premade solution starts from a design we have already worked out. A custom system starts from the map of your work, and can join several premade ones into one system that shares one brain.

The map is $500 and is credited in full to the first build. Builds start at $2,500 per system and running one starts at $500 a month. The map ends with a fixed quote, in writing, for each system.

No. It connects to the tools you already use. Where one has no way to connect, a browser robot works through it and logs every step. Only where nothing fits do we build a new tool, and the map says so.

Then the map says so. You keep it, and it tells you what to fix by hand or with an off-the-shelf tool instead.